SEO Equals Traffic
Social media marketing is an integral part of competitive search engine optimization strategies and key to driving traffic. As search engines (including Google and Bing) incorporate social data on results pages, the comments and social shares your content ignites can be critical to catching clicks.
Plus, compelling content on social sites magnifies inbound links. Nearly one in 10 consumers are “megaphones” who describe themselves as key industry influencers who share links to the information they find on social media. Inbound links signal a level of trust and quality in the destination material, influencing search engines to prioritize your pages above those of your online competition.
Overall, 62 percent of marketers say they’ve noticed improved rankings for core keywords as a benefit of social media marketing.
Traffic Equals Sales
When you engage consumers on social channels, they become acquainted with your brand before clicking back to your site. Social content helps you attract audiences who choose to engage your company and are probably informed about your industry. They’re more likely to be loyal to your business and make purchases.
Plus, compelling content on social sites magnifies inbound links. Nearly one in 10 consumers are “megaphones” who describe themselves as key industry influencers who share links to the information they find on social media. Inbound links signal a level of trust and quality in the destination material, influencing search engines to prioritize your pages above those of your online competition.
Overall, 62 percent of marketers say they’ve noticed improved rankings for core keywords as a benefit of social media marketing.
Traffic Equals Sales
When you engage consumers on social channels, they become acquainted with your brand before clicking back to your site. Social content helps you attract audiences who choose to engage your company and are probably informed about your industry. They’re more likely to be loyal to your business and make purchases.
This blog contains information about Epoch.com for both merchants and customers.
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